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NEW MOBILITY WORLD @IAA 2019Frankfurt/Main, September 10–15, 2019
New Mobility World

Speakers to Look Forward to at the NMW – Part 2

By Editorial Team on September 5, 2018

I can’t understand why people are frightened of new ideas. I’m frightened of the old ones. – John Cage

Innovations fuel our society. They drive our economy forward and show what humanity is capable of. In the mobility industry, the New Mobility World is the place where innovators and thought leaders, startups and corporates, entrepreneurs and visionaries gather to present their projects and ideas on the possible mobility, logistics and transportation solutions we’ll be using in the near future.

But (there’s always a but?!) this is something everyone could say. Every person knowing how to use Google can hype up ideas and projects without proof of it working. This is why events such as the NMW are the ideal ideal platform to gain insight into which companies are really working behind the scenes on propelling us all forward. Here are five more companies to look foward to that will be speaking on the FORUM stage:


In our previous post about the NMW’s speakers, we mentioned startups such as Arrival, KEYOU, Udelv – all promising startups. And startups are always associated with the unknown, the disruptive, the innovative. Corporates like Bosch – not so much. Despite all the cliches about  established corporates, Bosch never stands still. Always in motion, always trying to find the next innovation for the mobility industry. Bosch’s latest projects: SPLT and MoveBW. SPLT develops a carpooling-solution for enterprises and MoveBW is a consortium (with Bosch as the leading figure) of several companies with the goal of offering its users a seemless travel management service that will use multimodal options that get you from your home to your final destination.

Dr.-Ing. Rainer Kallenbach (Chairman of the Executive Board of the Bosch division Connected Mobility Solutions) will be discussing the topic of Masters of Digitization: Digitizing Businesses & Mobility Ecosystems with colleagues of Xapix, BPW, Fraunhofer Institute for Energy Economics and Energy System Technology, and Sapient X on Thursday, September 27, at 2.30pm in Pavilion 11 Section D. And Dr. Johannes-Jörg Rüger (President Commercial Vehicles and Off-Road) will be discussing the topic of The Enhancement of Automated Driving (and AI) with colleagues of Udelv, Velodyne Lidar, IRU, and TÜV Nord on Wednesday, September 26, at 10am in Pavilion 11 Section D.


In short: the future of mobility is smart. Connected cars, self-driving vehicles, the sharing economy, mobility as a service (MaaS), and modern fleet management all share the fact that software will be as important as the vehicle itself. And who would be a better fit to discuss these points and their impacts on the mobility of tomorrow than one of the world’s largest software developers?

Uli Muench (Global Vice President, Automotive at SAP) will be discussing the topic of The Future of Network- and Platform Providers with colleagues of Kapsch TrafficCom, Pamyra, Daimler, MotionTag, and Telekom Innovation Laboratories on Monday, September 24, at 1.15pm in Pavilion 11 Section D.


Innovations change the landscape of their respective industry. Mobility, transportation and logistics are no exception to that rule. And through the emergence of new technologies and trends, companies can fall behind. But not Webasto.he company has reinvented itself and is now committed to electric mobility. As a manufacturer of roof and thermosystems for all kinds of vehicles (which to date it still is), Webasto has decided to take a big step into a new direction: Battery and charging-systems for electric vehicles. The manufacturer further plans to invest €400 million into this new segment in the years to come.

Michael Schönberger (Director, Program Management at Webasto) will be discussing the topic of The new Alternatives: Fuel Cells, Batteries, Supercapacitors and Alternative Fuels with colleagues from Keyou, Ballard Power Systems, the German Gas & Water Association, Iveco, and Scania Germany on Tuesday, September 25, at 3:45 pm in Pavilion 11 Section D.


Wait, what does an online retailer like Zalando have to do with mobility, transportation and logistics you might ask. Just look at the last mile I’d say. Since the birth of the world wide web, delivery traffic has skyrocketed because of the amount of orders at retail giants like Zalando. As we wrote earlier in this text, traffic noise and congested streets are only two of various problems on the last mile. And Zalando is eager to overcome these obstacles and ease the pressure on the last mile.

Dr. Jan Bartels (VP Customer Fulfillment & Logistics) will be discussing the topic of The Future of Urban Logistics with colleagues from Frost & Sullivan, DVV, MAN and Volkswagen Commercial Vehicles on Monday, September 24 at 11.15 in Pavilion 11 Section D.


Autonomous busses, self-driving trains, software solutions, on-demand ride-sharing are all part of Ioki’s USP. As part of the Deutsche Bahn, Ioki develops the public transportation of the future. heir projects have already hit the streets: A self-driving bus line is being tested in Bad Birnbach, and on-demand ridesharing has taken over in Wittlich and Hamburg. Stephan Pfeiffer (Head of Strategic Partnerships at ioki) will be discussing the topic of The Future of Public Transport in and between Cities with colleagues from Adaptive City Mobility, McKinsey and VdTÜV on Monday, September 24 at 10.00 in Pavilion 11.

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