Mr. Taco van Berkel is Co-Founder and Business Manager Automotive of Jedlix. Our future NMW17 exhibitor Jedlix, is a provider of commercial smart charging services for electric vehicles in Europe. Jedlix is currently working with and using the connected services of Renault, BMW, Tesla, EV-Box and several European energy utilities on the deployment of its e-mobility smart charging aggregation platform and services.
How will we move from A to B in 2037?
Mobility will be seamless, affordable and clean. Jedlix foresees a mobility future based on efficient electric drivetrains with convenient autonomous systems, all powered by renewable energy. Due to a huge increase in solar farms and wind parks, energy production will be heavily influenced by weather conditions, resulting in moments of undersupply and abundance. By using its energy storage capability, mobility will play an important role in dealing with these fluctuations by charging at times of abundance and discharging when there is need for extra energy. This ultimately lowers the costs of mobility and helps integrating renewable energy.
How will your service change the mobility of the future?
Jedlix will help accelerating the rise of e-mobility by ultimately lowering the charging costs. We charge when the wind is blowing or the sun is shining and wholesale prices are low. Next to this, and also relevant for integration of renewables, is the load shifting we provide to reduce the impact of e-mobility on local and national electricity grids. The overall benefit for the energy industry is evident, but by sharing this upside with end-users we really make a change.
Already in 2016, eager to make this concept tangible, we have launched our service commercially. As other smart charging initiatives remain pilots and tests, we are already paying drivers up to 20 € per month for overnight smart charging with our Jedlix OnBoard technology. Next to algorithms based on the expert knowledge from energy and IoT markets, our solution also offer the best user-experience by machine and user-learnings.
User first is key. Just put in some basic information and our set-and-forget design will serve you fully. No daily hassle and settings, but fit-to-driver notifications when your battery is full. You will also be notified about your contribution to the environmental and of course the saving on your charging costs. For this, and very unique, is the usage of the connected car and not per se the charging infrastructure. With Jedlix OnBoard integrated in the app of the car, we can tell the vehicle –and not per se the charging station- when to charge. Very convenient for the driver and a great opportunity for car-OEMs to create value for their customers. The by-catch: a proper earning model for connected cars.
What are nowadays your biggest challenges?
The Jedlix OnBoard technology is implemented for electric vehicles and back-ends of three leading car-OEMs. Of course it is our aim to work with the other car-OEMs as well. The real challenge actually is the legacy in connectivity. Not all electric vehicles are connected and not all their APIs are smart charging proof. Luckily we have quite some experience in helping car-OEMs with optimization and development.
Entrepreneurs as we are we also integrate with leading charge point operators. This suits both legacy cars as services via public charging stations. And of course coverage is key. We are contracting energy partners in multiple countries with a high e-mobility penetration. After a start in the Benelux, we prepare launches in France, Norway, UK and Germany. As a rule our partners are energy companies with a sustainability character.
What are your three demands addressed to politics on a national and international level?
In general the focus should be less on fast charging on the road and more on workplace and domestic charging. In fact for most drivers 95% of all charging can be done at or near the home premise. While drivers will be asleep, services like Jedlix will take care of a full battery in the morning as well as create parity with renewables and prevent grids from outages.
As everything is getting connected, we prefer using connectivity which is already in place. From 2018 onwards all cars will be in the cloud with eCall,. Instead of increasing subsidizations for smart infrastructure like in UK, we rather see politics make investments that directly support smart end-user services. No problem if the money flows to the solutions, but make sure that return on investment is based on proof on end-user level.