Flying taxis, self-driving vehicles, the sharing economy: Future mobility has many facets. But while sharing and on-demand services are gaining more and more traction within society (especially with younger people), other innovations still have a long way to go before they are suitable for the masses.
Many discussions circle around the mobility of tomorrow, so it came as no surprise that it was a hot topic at Tech Open Air in Berlin, Europe’s largest interdisciplinary tech festival. Norbert Richard Meinike, director of Marketing at Blacklane, a portal for chauffeur services, took to the stage to offer up his view in his talk “New Mobility: How far along are we?”.
New Mobility is Growing, But Within Measure
According to Meinike, sharing and on-demand services, autonomous vehicles as well as green mobility are the biggest trends in the mobility industry and their popularity soaring. All these segments are growing, with a hype revolving around these topics emerging. And while autonomous cars and flying taxis are still in the testing stage, sharing and on-demand vehicles are already a common sight in many cities.
But their growth rates are still relatively small when compared to the traditional mobility industry, which Meinike illustrated with some figures: 427.000 vehicles to share will be driving on the streets of the world until 2025. At a first glance that looks like an impressive number, but Meinike also expects the world’s total number of vehicles to increase to 1.1 billion until 2025, to which half a million vehicles almost seems negligible. The same can be said about autonomous vehicles: Only 50.000 of them are expected to be driving out in the real world by 2021.
Additionally, Meinike argues that the car still has the potential to remain a status symbol. While new mobility is growing in popularity, especially with the younger people, in the industrialized world, it is still a desirable goal to own one’s own car in many places in the world.
And while the growth numbers of the new means of transportation aren’t as high as many had hoped, they still show their immense potential to disrupt mobility. Only their implementation seems to take a bit longer than expected. But one thing is for certain: New mobility will remain a fast-paced, vibrant and interesting topic for the future.